Imagine you are building a house. You wouldn’t just start throwing bricks together, would you? You’d have a blueprint, consider the number of rooms you need, and plan the layout for functionality and flow. Website planning is similar. Especially for small businesses, it can be tempting to jump into design without considering the website’s structure, including how many pages it needs.
This article from Web Solve Tech, your web solution providers for Digital Marketing, Websites and Mobile Applications, will help you find the right number of pages for your website. In this tutorial, there will be identified factors to take into consideration, SEO, and the usability guidelines.
Understanding Your Website’s Purpose
Before diving into page numbers, identify your website’s primary goals. Are you establishing an online presence for your bakery? Showcasing your photography skills? Selling handmade crafts?
The functions of your website will determine the sort of content you require as well as its organisation. For example, a website of a bakery might need such pages as menu, location and contacts, while a photographer might need a portfolio page and a blog page.
Focusing on User Experience
Working on your website also involves considering how the users will be able to navigate through the site. They can feel forgotten and end up frantically looking for a piece of information on a page that is not there. However, too many pages on a site could be confusing and may cause a high bounce rate indicating that the visitors leave a page shortly after arriving.
The best thing that has to be done here is to look for a balance. Every page should have a specific focus and help the user fulfil his or her task in your web site. Think about how users would likely navigate the website to arrive at the content they are searching for.
Core Pages Every Website Should Have
- Homepage: This is the first thing a visitor will see, so it must be aesthetically pleasing, engaging, and articulate your brand and positioning statement.
- About Us: Tell your story! Introduce yourself and communicate to your target group regarding your business, services you provide and purpose of your company.
- Services/Products: Showcase what you offer. For a bakery, this might be a detailed menu with mouthwatering descriptions.
- Contact Us: Ensure that users are able to access you easily. Provide your phone number, email address, and a contact form.
Content is King (and Queen)
When these four pages are implemented, always think of the content that will be needed to meet the intended objectives of your website. Are you thinking of adding a blog section to your site to give your company credibility? Will incorporating such client testimonials benefit the company in creating trust with potential consumers?
Any content on your website should have a purpose and essentially help benefit the user.
SEO Considerations
While you don’t want to stuff pages with keywords just to rank higher in search results, having a good page structure can positively impact SEO.
A neatly structured website, defined page priority breaks antibody noise, clarifies them to the search engines and makes it easier for your website to appear in search results.
Keeping it Simple and Scalable
Just bear in mind that your website is an organism that develops on the Internet. You can always create new pages as your business expands and you find yourself in need of new sections for your content. As a first step, one must ensure the general stability of the site and populate it with quality content that can speak directly to the target audience.
Conclusion
You can add as many webpages to your website as you would like because the number does not have a definitive figure. When you evaluate your objectives for your website, the needs of your target audience and SEO requirements, you can select the best format for successful web presence. Welcome to Web Solve Tech where we make finding a website planning agency easier for you. We at ProWeb specialize in making spectacular websites that are functional and friendly to enhance the company’s goals.